People won’t use your website if they can’t find their way around it. Looking for something on a website and looking for something in the real world is basically the same. When we are exploring the website it feels like moving around in a physical space but the experience is missing many of the cues of rely in a real life. There is no sense of scale, no sense of direction and no sense of location. This way we should always remember to the user the conceptual hierarchy of the website and retrace his steps. So, web navigation had better be good!
The navigation of the website should have two main purposes:
- help us find whatever it is we are looking for
- tell us where we are
The navigation of the website should also be able to tell us how to use the site.
There is a set of navigation elements that appear on every page of a site, except forms like paying, subscribing, giving feedback.This is called persistent navigation.
The persistent navigation includes elements like:
- Logo or SiteId – the highest thing in the logical hierarchy of the site.
- Sections – the top level of the site’s hierarchy
- Utilites – links to important elements of the site that aren’t really part of the content hierarchy
- Home button
- A way to search
- Design more then two sub-levels of navigation if needed
- Page names – not enough to highlight the selected work into the page layout. The name should be prominent.
- You are here! sign. It needs to stand out and not too-subtle.
- Breadcrumbs – useful in large sites with a deep hierarchy